For my multimedia class, we were required to come up with an idea for a full-length YouTube video that could then be cut up into short-form content for other platforms. For this project, I shot and edited this in collaboration with my friend. I then created packaging (thumbnail, title, description) in order to help it reach a larger audience on YouTube.

Odds are you may have been driven to click on this video because of the thumbnail design that not only stands out on YouTube, but also my website. Read about my analysis of YouTube thumbnails and titles over on my blog.